Current News and Media Releases

ASA Christmas Break

Merry Christmas from the team at the ASA! The ASA office will be closed from 12pm on Wednesday 23 December to 9am Monday 11 January 2021. If you have any urgent queries please contact us by emailing We hope you have a safe and happy holiday season!

ASA Newsletter: December 2020

Welcome to our final newsletter for 2020! The updates in this edition include: 1. Update from the Chief Executive 2. Release of Alcohol Advertising and Promotion Code 3. Election Advertising 4. Christmas Advertising 5. Free Webinar: Influencers AdHelp Information

Vaping ads illegal from today

11th November 2020 Today the Smokefree Environments and Regulated Products (Vaping) Amendment Act (the Amendment Act) comes into effect with the first of five phases of provisions. In this initial phase, the existing prohibitions on the advertisement and sponsorship of tobacco products is extended to vaping products.

Fireworks Advertising

28th October 2020 The ASA frequently receives questions and complaints regarding the advertising of fireworks in New Zealand. The following article outlines some of the key elements to consider when advertising fireworks through the Guy Fawkes period.