Influencer Ad Identification Report
This report provides the outcomes from consumers who have reported an issue to the ASA about influencer ad identification. Reports about influencer ad identification are made to the ASA using the Influencer Ad Identification Breach form.
Ad content must be clearly identified, regardless of where it might be seen. That includes ad content posted by influencers. If you want to read the rule, go to Advertising Standards Code Rule 2 (a) Identification.
The outcomes of recent reports of influencer ad identification breaches will be provided in a PDF report available on this page.
The ASA will release this report fortnightly from September 2021.