Current News and Media Releases
Latest decisions: Horror ads, trial subscriptions, and more
16 November 2023 The following are the latest decisions from the ASA.
1990’s: Advertising self-regulation through the decades
In 1990, the Committee of Advertising Practice changed its name to the Advertising Standards Authority (ASA), and formally registered as an incorporated society.
Spotlight: Black Friday Bargains – Keep It Legit
If you’re about to launch a Black Friday promotion, make sure that any claims around pricing or discounts are accurate and can be substantiated. The Advertising Standards Code is clear that any claims about the price of a product or service should not mislead or deceive consumers.
Spotlight: Don’t Let Your Halloween Advertising Haunt You
If you’re about to launch some spooktacular specials for Halloween, take care not to cause fear, distress or offence and make sure you appropriately target your ads.
Latest decisions: misleading terms and conditions, use of partial quotes in ads, and more
12 October 2023 The following are the latest decisions from the ASA.
1980’s: Advertising self-regulation through the decades
Throughout the 1980’s, the Committee of Advertising Practice continued to grow and expand its remit.
Spotlight: Can you guess the most complained about ad in ASA history?
15 September 2023 In November 2006, consumers were surprised to find an unexpected form of direct mail in their letterbox.
1970’s: Advertising self-regulation through the decades
In May 1973, representatives from publisher, broadcasting and advertising agency associations determined the need for an industry regulator whose primary purpose was to maintain at all times and in all media, a generally acceptable standard of advertising.
Latest Decisions: Pricing claims, advertiser identification, and more
30 August 2023 The following are the latest decisions from the ASA.
Spotlight on: General Election Advertising
Wednesday 9 August With the 2023 General Election around the corner, we will see advertisements from political parties, candidates, and advocacy groups in increasing numbers over the coming months.