Current News and Media Releases
Latest Decisions: depiction of adoption, comparative claims, and more
17 July 2024 The following are the latest decisions from the ASA.
July 2024 Newsletter
Welcome to our July newsletter! We have a number of announcements today, including an update on the new Children’s and Food and Beverage Advertising Codes, fresh guidance for industry on safety issues regarding vehicles in advertising and important information for advertisers during the Olympic Games.
Two weeks until comprehensive new Codes take effect for all new advertising
16 July 2024 On 1 August 2024, the new Children’s Advertising Code and Food and Beverage Advertising Code take effect for all new advertising in New Zealand.
Safety Check: Vehicles in Advertising
July 2024 Reversing without watching, cars driving on the wrong side of the road, and even trolley mischief at the supermarket. Despite best intentions by advertising creatives, when it comes to including vehicles in advertising, perceived safety risks are still a common cause of complaints to the ASA.
Free industry webinar: refresher on new Childrens and Food & Beverage Advertising Codes
2 July 2024 The new Children’s Advertising Code and Food and Beverage Code come into effect on 1 August for all new advertising. Make sure you’re up to speed with the changes to the rules by attending our free refresher webinar for industry.
Spotlight on: use of Olympic words and emblems in advertising
19 June 2024 As we count down to Paris 2024, advertisers, agencies, and media companies should ensure they are aware of the restrictions in place regarding words and emblems associated with the Olympic and Commonwealth Games.
Latest Decisions: advocacy advertising, gambling websites, and more.
5 June 2024 The following are the latest decisions from the ASA.
Our most complained about ads (ever)
29 May 2024 We’ve been dealing with complaints about ads for a while – in 2023 we reached our 50th anniversary. To celebrate this milestone, our team have dusted off the record books to reveal the top five most complained about ads in ASA history.
ASA announces most complained about ads ever in 50th anniversary Annual Report
27 May 2024 The Advertising Standards Authority (ASA) has released its 2023 Annual Report, marking half a century of advertising self-regulation.
Latest decisions: noise sensitivity, alcohol advertising, and more.
10 May 2024 The following are the latest decisions from the ASA.
