Current News and Media Releases

Latest Decisions: gambling advertising, alcohol & watersports, and more

12 August 2024 The following are the latest decisions from the ASA.

New advertising rules come into effect today for new ads

1 August 2024 Effective today, the new Children’s Advertising Code and Food and Beverage Advertising Code take effect for all new advertising in New Zealand.

Apply now: Public Member – ASA Complaints Board Vacancies

31 July 2024 We are recruiting new public members to be part of the rotating nine-member independent board of public and industry members who hear complaints about advertising.

Latest Decisions: depiction of adoption, comparative claims, and more

17 July 2024 The following are the latest decisions from the ASA.

July 2024 Newsletter

Welcome to our July newsletter! We have a number of announcements today, including an update on the new Children’s and Food and Beverage Advertising Codes, fresh guidance for industry on safety issues regarding vehicles in advertising and important information for advertisers during the Olympic Games.

Two weeks until comprehensive new Codes take effect for all new advertising

16 July 2024 On 1 August 2024, the new Children’s Advertising Code and Food and Beverage Advertising Code take effect for all new advertising in New Zealand.

Safety Check: Vehicles in Advertising

July 2024 Reversing without watching, cars driving on the wrong side of the road, and even trolley mischief at the supermarket. Despite best intentions by advertising creatives, when it comes to including vehicles in advertising, perceived safety risks are still a common cause of complaints to the ASA.