Media Platform List

The Advertising Codes apply to advertising placed in any media, including the advertiser’s own media channels. Below are examples of media platforms to which the Advertising Codes apply, including but not limited to:

  • Social media channels (including Meta [Facebook, Instagram], Snapchat, TikTok, Google [YouTube], X [formerly Twitter])
    • Note this includes user-generated content, content via influencers and content creators
  • Videos
  • Apps
  • Advergaming
  • Out-of-home (for example, billboards, street posters, bus shelters and buses)
  • Streaming services (including subscription-based, on-demand television and radio streaming)
  • Digital and digital display
  • Television and connected TV
  • Cinema
  • Radio
  • Print (including newspapers and magazines)
  • Native advertising
  • Websites
  • Podcasts
  • Webinars
  • Email
  • SMS/phone
  • Addressed and unaddressed mail
  • Brochures and point-of-sale material.