Advertising Regulation

The Advertising Standards Authority (ASA) provides industry regulation of advertising in New Zealand. The Advertising Codes are the rules by which all advertisements in all media must comply.

In addition to the Codes, there are a number of laws which regulate advertising in New Zealand. To support compliance, the ASA have released the Advertising Regulation Guide which contains an overview of the most common advertising-related laws, relevant regulators and possible penalties.

For any questions, please contact asa@asa.co.nz.