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Can we deal with your complaint?

We don't want to waste your time. Before you start your complaint you could search our decisions to see if we have already considered complaints about the advertisement that is of concern to you. Please also read our Privacy policy.

The following questions will help confirm that we can deal with your concerns.


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The Advertising Standards Authority deals with complaints about advertising content and placement. If a complaint is upheld, we request removal or amendment of the advertisement.

  • You can check the definition of advertising and advertisement here.
  • We do not fine advertisers and cannot make advertisers pay refunds.
  • We can't help with the sound volume or frequency of advertisements.
  • We do not accept complaints about breaches of the law that applies to advertising (for example, the Fair Trading Act, the Medicines Act and the Sale and Supply of Alcohol Act)