• Complaints
    • How to complain
    • Make a complaint
    • The complaint decision process
    • Appeals process
  • Codes of practice
      • How codes are applied to advertisements
      • Codes
      • Advertising Code of Ethics
      • Code for Advertising and Promotion of Alcohol
      • Code for Advertising Food
      • Code for Advertising Gaming and Gambling
      • Code for Advertising Vehicles
      • Code for Comparative Advertising
      • Code for Environmental Claims
      • Code for Financial Advertising
      • Code for People in Advertising
      • Therapeutic and Health Advertising Code
      • Children and Young People’s Advertising Code
      • Archived Codes
      • Guidance notes
      • Guidance Note on Identification of Advertisements
      • Responding to a complaint
      • Code for Advertising and Promotion of Alcohol
      • Guidance Note on Advertising Health Services
      • Ethics Rule 11
  • Decisions
    • The appeals process
    • Search / browse decisions
  • Industry
    • Current News
    • ASA LinkedIn News
    • How to respond to a complaint
      • Complaint response form
    • Competitor Complaints
    • Competitor Complaints fee schedule
    • Advertising turnover report
    • Self-regulation and the Industry Levy
  • Resources
    • Advertising Codes: Guidance notes
    • Acceptability of words in broadcasting
    • Advertising self-regulation and how it works
    • Advertorial or editorial – When is an editorial feature advertising?
    • Self-regulation in the EU advertising sector
    • About audio standards
  • About us
    • From the Chair
    • Rules of the ASA
    • Complaints Board (ASCB) Members
    • Appeal Board (ASCAB) Members
    • ASA Annual Report
    • Privacy Policy & Waivers
    • Our jurisdiction
    • Current Vacancies

Every ad a responsible ad

Recent decisions & news

Reports & resources

Codes of practice

Make a complaint

Recent Updates

  • ASA Office Evacuated: All Staff Working Remotely
  • Follow us on LinkedIn
  • Sign up to our newsletter
  • Sign up to recieve ASA decisions

RSS Current News

  • Most Complained About Ads in 2017
  • We’re Hiring! Senior Case Manager Vacancy

Consumers

  • The complaints process
  • Previous decisions
  • Ask for help

Industry & Media

  • Competitor complaints
  • Complaint? Next Steps
  • Funding the system

Make a complaint

Check if we can help with your concerns and submit your complaint details using our online form.

Back to top

© Advertising Standards Authority | Privacy | LinkedIn | Contact Us

  • Complaints
    • How to complain
    • Make a complaint
    • The complaint decision process
    • Appeals process
  • Codes of practice
      • How codes are applied to advertisements
      • Codes
      • Advertising Code of Ethics
      • Code for Advertising and Promotion of Alcohol
      • Code for Advertising Food
      • Code for Advertising Gaming and Gambling
      • Code for Advertising Vehicles
      • Code for Comparative Advertising
      • Code for Environmental Claims
      • Code for Financial Advertising
      • Code for People in Advertising
      • Therapeutic and Health Advertising Code
      • Children and Young People’s Advertising Code
      • Archived Codes
      • Guidance notes
      • Guidance Note on Identification of Advertisements
      • Responding to a complaint
      • Code for Advertising and Promotion of Alcohol
      • Guidance Note on Advertising Health Services
      • Ethics Rule 11
  • Decisions
    • The appeals process
    • Search / browse decisions
  • Industry
    • Current News
    • ASA LinkedIn News
    • How to respond to a complaint
      • Complaint response form
    • Competitor Complaints
    • Competitor Complaints fee schedule
    • Advertising turnover report
    • Self-regulation and the Industry Levy
  • Resources
    • Advertising Codes: Guidance notes
    • Acceptability of words in broadcasting
    • Advertising self-regulation and how it works
    • Advertorial or editorial – When is an editorial feature advertising?
    • Self-regulation in the EU advertising sector
    • About audio standards
  • About us
    • From the Chair
    • Rules of the ASA
    • Complaints Board (ASCB) Members
    • Appeal Board (ASCAB) Members
    • ASA Annual Report
    • Privacy Policy & Waivers
    • Our jurisdiction
    • Current Vacancies